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THIS HISTORY LESSON REQUIRES A SEATBELT. AND MAYBE A BARF BAG.

You can’t talk about Nissan’s trucks and SUVs without acknowledging their rugged, off-road heritage. So we worked with director F. Gary Gray (The Italian Job, Fate of the Furious) and brand ambassador Brie Larson to give this capability story the Hollywood treatment it deserved.

Agency TBWA\Chiat\Day NY
CDs Dave Hedeman, Steve Rice
ADs Scott McIntosh, Alexis Watson 
CW Jacob Neuenswander

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